Over the past couple years, my attendance at a movie theater has dwindled down to almost 0. The reason is simple: people have gotten so used to watching movies at home that they cannot stop talking to their friend(s)/partner at a movie theater.
Am I willing to pay $50 to listen to other people talk incessantly? No! I'll pay Netflix my monthly fee where I can stop the movie until the speaker finishes her thoughts, then I'll rewind, and begin to watch my movie in peace.
I agree with another responder where he said something like "until movie theaters can offer something the viewer can't get at home, they will continue to lose money.